RESCALDINA, Italy — Joel Benillouche is injecting a dose of new power into the Vincenzo Zucchi group.
“We expect to recreate a marriage with the consumer, reorganizing and redefining the models, leveraging a new digital platform, and we are reactivating our textile offer chain,” explained Benillouche, chairman and shareholder of the publicly listed team, through an job interview at the Rescaldina headquarters, a 30-minute push from Milan. Zucchi has been managed considering that 2016 by expense fund Astrance Money SA, which was started by Benillouche.
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Astrance also controls the Paris-centered Descamps and Jalla, sharing synergies and quite a few platforms with Zucchi.
The group features mattress and tub linens infant collections living, kitchen and dwelling wares, and household decorations from the brand names Jardin Magic formula, Zucchi and Zucchi Block, Granfoulard, Bassetti, and Santens, as nicely as the Tommy Hilfiger license for dwelling textiles completely for